Alpha Artistry

Plunge into a vast archive of commercial, editorial, and experimental photography by niche Alpha Professional.

Shot by Colston Julian
(Photographer & Director)

Colston Julian presents his thoughts on what makes Sony one of the most intuitive camera brand

Over the last three years of my association with Sony, I can safely say that the brand stands for the right mix of technology and craft. I also appreciate how attentive they are of feedback on their products, and their continual effort in making the craft of photography more intuitive.

For many of the assignments I work on, it demands working in a variety of environments with mixed lighting. The Sony A7R III, along with the G Master lenses, makes the process much smoother. Its 5-axis image stabilisation and low light performance is perhaps the best I have ever used. Its AF system too, is amongst the best in the current line-up of mirrorless systems.

Gallery of professional work with Alpha

The Photographer's Cut

Know the specialist Photographer's choice of Sony Alpha gears; its strengths for niche photography genres; the best Sony Alpha camera and lens pairings, and featured creative collaborations with Sony